How to Buy Purple Group Shares in South Africa
Complete guide for South African investors
Last updated: December 2025
Quick Facts
- Purple Group shares trade on the JSE under ticker symbol PPE
- Current share price around R2.00 (as of December 2025)
- You can start investing with as little as R10 on some platforms
- Purple Group owns EasyEquities, GT247, and EasyCrypto
- All platforms must be FSCA-regulated to be safe
Table of Contents
1. What is Purple Group?
Purple Group Limited is a financial services company. It is listed on the Johannesburg Stock Exchange (JSE). The company’s ticker symbol is PPE.
Purple Group owns several popular platforms. These include EasyEquities for share trading. They also own GT247 for derivatives trading. EasyCrypto is their cryptocurrency platform.
In 2025, Purple Group reported strong growth. The company’s shares gained 85% from January to December. The current share price is around R2.00 per share.
- Growing business in financial technology
- Popular platforms like EasyEquities
- Part of South Africa’s digital finance revolution
- Listed on the JSE since 1998
Key Information
| Detail | Information |
|---|---|
| Company Name | Purple Group Limited |
| JSE Ticker Symbol | PPE |
| ISIN Code | ZAE000185526 |
| Current Price (Dec 2025) | Approximately R2.00 per share |
| Market Capitalisation | R2.86 billion |
| FSP Number | 46315 |
✅ 2. Requirements to Start Investing
To buy Purple Group shares, you need these items. All platforms require this information.
Documents You Must Have
- South African ID document (green bar-coded ID book or smart card)
- Proof of address (utility bill, bank statement, or municipal account not older than 3 months)
- Bank account in your name
- Tax number from SARS
- Contact details (email address and cellphone number)
Money You Need
The amount depends on which platform you choose. Some platforms let you start with very small amounts.
| Platform | Minimum to Start |
|---|---|
| EasyEquities | R10 |
| Standard Bank Online Share Trading | R1,000 |
| FNB Share Investing | R100 |
| Absa Stockbrokers | R1,000 |
3. Choosing Your Trading Platform
You cannot buy shares directly from the JSE. You must use a registered stockbroker or trading platform. Here are your main options in December 2025.
Popular Platforms for Beginners
EasyEquities (Best for Beginners)
FSP Number: 22588
Minimum Investment: R10
Fees: 0.25% per trade (minimum 1 cent)
Good For: First-time investors, small amounts, fractional shares
Monthly Fee: R25 (waived if under 21 or over 65)
Special: Owned by Purple Group, very user-friendly app
Standard Bank Online Share Trading
FSP Number: Regulated by FSCA
Minimum Investment: R1,000
Fees: 0.5% (minimum R150)
Good For: Standard Bank clients, larger investments
Visit: www.standardbank.co.za
FNB Share Builder
FSP Number: Regulated by FSCA
Minimum Investment: R100
Fees: 0.4% (minimum R120)
Good For: FNB customers with linked accounts
Visit: www.fnb.co.za
Before using any platform, verify it on the FSCA website. Visit www.fsca.co.za and search for the FSP number. Only use registered platforms.
✅ 4. Step-by-Step: How to Buy Purple Group Shares
This guide uses EasyEquities as an example. Other platforms follow similar steps.
Step 1: Register Your Account
- Download the EasyEquities app from Google Play Store or Apple App Store
- Tap “Sign Up” or visit www.easyequities.co.za
- Enter your email address and create a password
- Verify your email by clicking the link they send
Step 2: Complete Your FICA Documents
FICA means Financial Intelligence Centre Act. All platforms must verify your identity.
- Upload a photo of your ID document
- Upload proof of address (recent utility bill or bank statement)
- Enter your tax number
- Wait for verification (usually takes 1-2 business days)
Step 3: Deposit Money
Choose your deposit method:
| Method | Time | Cost |
|---|---|---|
| Bank EFT Transfer | 1-2 business days | FREE |
| Instant EFT (Ozow) | Instant | 1% fee |
| Credit Card | Instant | 2.2% + R1.60 |
Step 4: Find Purple Group Shares
- Open the app and tap “Invest”
- Select “South African Shares”
- Search for “Purple Group” or type “PPE”
- Tap on Purple Group Limited when it appears
Step 5: Buy Your Shares
- Choose how much you want to invest (minimum R10)
- Review the current share price
- Check the fees that will be charged
- Tap “Buy” to complete your purchase
- You will receive confirmation immediately
Step 6: Track Your Investment
Your shares appear in your portfolio immediately. You can see the current value. The app shows if you are making profit or loss.
⚠️ 5. All Costs and Fees Explained
Understanding all costs helps you plan properly. Here are all fees you pay when buying Purple Group shares.
Trading Fees (Every Time You Buy or Sell)
| Fee Type | Amount | Who Charges |
|---|---|---|
| Brokerage Fee | 0.25% on EasyEquities | Your trading platform |
| Securities Transfer Tax (STT) | 0.25% (only when buying) | Government (SARS) |
| STRATE Settlement Fee | 0.005787% (min R10.19) | STRATE (JSE clearing) |
| Investor Protection Levy | 0.0002% | FSCA |
| VAT on Fees | 15% on brokerage | Government (SARS) |
Real Example: Buying R1,000 of Purple Group Shares
Amount you invest: R1,000.00
Brokerage (0.25%): R2.50
VAT on brokerage (15%): R0.38
STT (0.25%): R2.50
STRATE fee: R10.19
Investor Protection Levy: R0.02
Total fees: R15.59
Shares you actually get: R984.41 worth
Monthly Platform Fees
| Platform | Monthly Fee |
|---|---|
| EasyEquities | R25 (FREE if under 21 or over 65) |
| Standard Bank | R75 + VAT |
| Sharenet | R84 + VAT |
| FNB | R75 + VAT |
- Buy less often with bigger amounts to save on fees
- Use EasyEquities if you’re under 21 or over 65 (no monthly fee)
- Always use bank EFT instead of credit cards
- Hold shares long-term to reduce trading costs
6. Tax You Must Pay on Shares
The government collects tax on your investment. You need to understand these taxes. They affect your total profit.
Dividends Tax (20%)
Purple Group currently does not pay dividends. But if they start paying, you will pay 20% tax.
Example:
Company declares R1.00 dividend per share
You own 100 shares
Total dividend: R100.00
Tax (20%): R20.00
You receive: R80.00
The platform automatically deducts this tax. You don’t pay it yourself. You receive the money after tax.
Capital Gains Tax (When You Sell)
When you sell shares for profit, you pay Capital Gains Tax (CGT). This is part of income tax.
How it works:
- You get R40,000 annual exemption (no tax on first R40,000 profit)
- Only 40% of profit above R40,000 is taxable
- Maximum effective tax rate is 18%
- You pay this when filing your annual tax return
Example Calculation:
You bought shares for: R10,000
You sold them for: R15,000
Your capital gain: R5,000
Less annual exemption: R5,000 – R5,000 = R0
Tax you pay: R0 (because gain is under R40,000)
Tax-Free Savings Account (TFSA)
You can invest in shares through a TFSA. This gives you tax benefits:
- No tax on dividends
- No capital gains tax when you sell
- Limit: R36,000 per year
- Lifetime limit: R500,000
Important: Keep all records of your purchases and sales. You need these for your tax return.
🚨 7. Investment Scams – Protect Yourself
Scammers target people who want to invest. They steal millions of Rands every year. Learn to protect yourself.
Common Scams in December 2025
1. Fake WhatsApp/Telegram Investment Groups
How it works:
- Scammers create groups using real company names
- They promise 8x returns in 6 days
- Use fake logos from Standard Bank, Nedbank, Sanlam
- Show fake testimonials and profits
- Ask you to send money via Bitcoin or bank transfer
✖️ TRUTH: No legitimate company operates through WhatsApp or Telegram groups. They are ALL scams.
2. Fake Trading Apps
Recent example: “SBG SI Trader” app claimed links to Standard Bank. It was completely fake.
- Apps look professional with charts and dashboards
- Show fake profits increasing daily
- Won’t let you withdraw money
- Disappear with your money after a few weeks
✖️ ONLY download apps from official sources. Check the FSCA website first.
3. Impersonation Scams
Criminals pose as employees from real companies:
- Use real employee names and photos
- Contact you via social media
- Offer “special investment opportunities”
- Create urgency: “This deal ends today”
✖️ Real financial advisors NEVER contact you via social media to sell investments.
4. Deepfake Voice Scams (NEW in 2025)
Scammers use AI to copy voices:
- Sound exactly like your bank or broker
- Ask for your password or OTP
- Create fake “security alerts”
✖️ NEVER give passwords, PINs, or OTPs over the phone. Hang up and call the official number.
RED FLAGS – Walk Away Immediately
- ❌ Promises of guaranteed returns (no investment is guaranteed)
- ❌ Pressure to invest immediately (“This deal ends tonight”)
- ❌ Requests to pay via Bitcoin or cryptocurrency
- ❌ Contact only through WhatsApp, Telegram, or Facebook
- ❌ Can’t find company on FSCA website
- ❌ Asks you to keep investment secret
- ❌ Returns sound too good (30% per month, 8x in days)
- ❌ Company has no physical address in South Africa
- ❌ Website looks unprofessional or very new
- ❌ Spelling mistakes in official documents
How to Verify a Platform is Legitimate
- Check FSCA Registration: Visit www.fsca.co.za and search for the FSP number
- Verify JSE Membership: Visit www.jse.co.za/verify-a-broker-or-fsp
- Look for Physical Address: Real companies have offices you can visit
- Check Online Reviews: Search “[company name] scam” on Google
- Call Official Numbers: Use numbers from official websites, not from messages
✅ The Golden Rule:
If someone contacts YOU with an investment opportunity, it is almost certainly a scam. Legitimate investment platforms wait for YOU to come to them.
If You’ve Been Scammed
Act immediately to potentially recover your money:
- Contact your bank’s fraud department: 0860 123 000 (most banks)
- Report to FSCA: 0800 110 443 or visit www.fsca.co.za
- Report to SABRIC: www.sabric.co.za
- Open a case at your local police station
- Contact the bank that received your money
Don’t be embarrassed. Report it. Your report helps protect others.
✅ 8. Your Consumer Rights and Protection
You have legal rights when investing. Several organisations protect you. Know your rights.
Regulatory Bodies Protecting You
Financial Sector Conduct Authority (FSCA)
What they do: Regulate all financial service providers in South Africa
Phone: 0800 110 443 (toll-free)
Website: www.fsca.co.za
Email: info@fsca.co.za
Use for: Checking if a company is registered, reporting scams, lodging complaints
Johannesburg Stock Exchange (JSE)
What they do: Operate the stock market and regulate listed companies
Phone: 011 520 7000
Website: www.jse.co.za
Use for: Market information, verifying brokers, learning about investing
SABRIC (South African Banking Risk Information Centre)
What they do: Combat banking fraud and scams
Website: www.sabric.co.za
Use for: Reporting investment scams, checking scam databases
Your Rights as an Investor
- Right to Clear Information: Platforms must explain all fees clearly before you invest
- Right to Fair Treatment: All investors must be treated equally
- Right to Privacy: Your information must be protected (POPI Act)
- Right to Complain: You can lodge complaints without fear
- Right to Withdraw: You can sell your shares anytime the market is open
How to Lodge a Complaint
Step 1: Contact the platform directly
- EasyEquities: support@easyequities.co.za
- Standard Bank: 0860 123 000
- FNB: 087 575 9405
Step 2: If not resolved, contact FSCA
Phone: 0800 110 443 or email: info@fsca.co.za
Step 3: Keep all records
- Screenshots of transactions
- Emails and messages
- Reference numbers
- Dates and times
Platform Must Have These
Every legitimate platform MUST display:
- ✅ FSP number from FSCA
- ✅ Physical address in South Africa
- ✅ Complaints procedure
- ✅ Risk disclosure document
- ✅ Privacy policy (POPI Act compliance)
- ✅ Terms and conditions
Our Final Recommendations
Buying Purple Group shares can be a good investment. The company owns popular platforms. But you must do it safely.
For beginners, we recommend:
- Start with EasyEquities if you’re new (owned by Purple Group)
- Begin with small amounts (R50-R100) to learn
- Always verify the platform on www.fsca.co.za first
- Never invest money you cannot afford to lose
- Open a Tax-Free Savings Account to save on tax
- Keep records of all transactions for tax purposes
Remember:
- Share prices go up AND down – this is normal
- Invest for the long term (at least 3-5 years)
- Don’t panic when prices drop temporarily
- Never respond to investment offers via WhatsApp or Telegram
- If it sounds too good to be true, it is a scam
Purple Group shares trade daily on the JSE. You can start your investment journey today with as little as R10. But always invest wisely and safely.
📞 Important Contact Numbers
| FSCA (Financial Regulator): | 0800 110 443 |
| JSE (Stock Exchange): | 011 520 7000 |
| SABRIC (Report Scams): | www.sabric.co.za |
| EasyEquities Support: | support@easyequities.co.za |
| Purple Group: | www.purplegroup.co.za |
Disclaimer: This information is provided for educational purposes and was last updated in December 2025. Financial regulations, fees, and share prices change regularly. Purple Group share price was approximately R2.00 as of 5 December 2025 but changes daily based on market conditions. Always verify current information with official sources before making financial decisions. Shares can go down as well as up, and you may lose some or all of your investment.
This article does not constitute financial advice. We do not recommend specific investments. You should consult with a registered financial advisor before making investment decisions.
For complaints or disputes, contact the Financial Sector Conduct Authority (FSCA) at 0800 110 443 or visit www.fsca.co.za
Purple Group Limited is a registered Financial Services Provider (FSP 46315). Investments in shares carry risk and are not guaranteed.